Learn how the underdog of the Black Friday Weekend has risen in popularity since its debut in 2005. This infographic touches on everything about Cyber Monday.
Cyber Monday is only a scant six years old, an invention of online retailers looking to create a shopping day to compete with the in-store frenzy of Black Friday. Although quite a few retailers offer online Black Friday deals, Cyber Monday is the biggest day for online deals.
The Gist Of This Infographic
We are all well acquainted with the Black Friday weekend, the shopping event of the year that leaves many of us with full trunks and empty wallets. In addition, we are becoming increasingly aware of what comes after the Black Friday weekend. Coined by Ellen Davis in 2005, Cyber Monday is one of the few Mondays of the year that people actually look forward too. The term “Cyber Monday” is now an e-commerce landmark and has become an international marketing term adopted by online retailers all over the world.
This infographic explores Cyber Monday’s significant impact on the e-commerce landscape. It also peeks into the demographics of online shoppers and general Cyber Monday shopping trends.
More About Cyber Monday
“Cyber Monday” was created by marketing companies to push people to shop online. The now widespread marketing term made its debut when Shop.org issued a press release titled “Cyber Monday Quickly Becoming One of the Biggest Online Shopping Days of the Year“.
According to the 2005 eHoliday Mood Study by Shop.org and Bizrate Research, over 75 percent of online retailers claimed a substantial increase in sales on the Monday after the Black Friday weekend. This sparked a trend in Monday-specific online discounts and promotions that we now know as Cyber Monday. (Learn more on Wikipedia)
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